Anokha was established in 2008 by board-certified plastic surgeon Nina S. Naidu following multiple requests by her patients for clinically effective, non-medical grade skin care based on extensive study of clinical and laboratory research, key botanicals with proven efficacy were selected for incorporation into a curated range of products. Dr. Naidu formulates all products herself, based on years of research and feedback from her many patients. all products are manufactured by hand in small batches to ensure that only actives of the highest quality are used. Their products are clinically validated, with ongoing allergy and sensitivity testing to ensure safety.