Susanne Norwitz always had a passion for skincare as her father was a plastic surgeon. A beauty enthusiast, Susanne, felt that advances in marketing were unaccompanied by advances in efficacy. Consumers were longing for real results, and Susanne set out to create a game-changing line that redefined beauty standards.The Chia seeds powering Maya Chia’s formulations are sourced from Guatemala – home of the Maya people. For centuries, the Maya people have used Chia seeds as a form of a nutrient-dense food source. And of the past few decades, science has affirmed what the Maya people have always known. Chia seeds have unparalleled health and wellness properties. Susanne’s connection to the Maya people dates back to her childhood. Susanne’s father, a renowned surgeon, performed cleft lip and palate repair on the Maya people of Guatemala. Susanne’s discovery of Chia’s skin benefits and importance for the Maya – coupled with her determination to create an unrivaled skincare brand – paved the way for Maya Chia’s inception.